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Middle East & Africa Online Workshop: ASD-STE100 Simplified Technical English workshop for all industries

Middle East & Africa Online Workshop: ASD-STE100 Simplified Technical English workshop for all industries

ASD-STE100 Simplified Technical English workshop for all industries

Dates: 27 & 28 January 2020

Plan later: 

  1. 19 & 20 February 2020
  2. 4 & 5 March 2020.

Time: 09:00 to 17:00 Gulf Standard Time [MEA]

Length of training: 2 days

Course fee: 450 EUR**

Course registration ends one week before training commences.

**Course fee includes exercises, learning aids, certificate of completion, and 90-day post-training support.

Summary

Simplified Technical English (STE) is a controlled language that is used to write technical manuals in such a way that they can be more easily understood by an international audience. STE helps to make translations cheaper and more accurate. Often a formal requirement for aircraft and defence maintenance documentation, STE can easily be adapted to all technical industries and beyond. Ms. Shumin Chen will teach participants how to correctly and effectively use STE in practice. She will also address some of the mistakes commonly found in technical writing and the frequently incorrect use of common STE writing rules.

I’ve found all the rules introduced in this workshop equally valuable and applicable in my field of work. The ASD-STE100 Specification is very useful for searching examples and finding STE compliant alternatives. It was also great that we has such a large number of practical exercises. Personally, it would be more valuable to have more context available. This helps us judge how to apply STE optimally. Thank you Shumin! Your workshop was concise, clear, and pragmatic. I also liked the occasional humour! 🙂 Diane Goodrick, Information Architect/ Author Trainer, Schindler Group.

Course outline*

  • Day 1: Classroom Training
    1. Practical overview of Simplified Technical English
    2. How STE helps both native & non-native speakers of English
    3. Benefits of adopting the STE international writing standard
    4. Writing rules and how to apply them in practice
    5. How to use the general vocabulary.
    6. Approved and non-approved words discussion and the rationale behind.
  • Day 2: Application, Review, & Exercises
    1. How to deal with industry-specific terminology
    2. How to use STE for various documentation types
    3. How to implement STE with minimal disruption to on-going production and existing documentation
    4. Practical workshop session for applying STE rules to your own documents
    5. Review, edit, and discuss participants’ own documents to reinforce learning
    6. Classroom presentation of own documents.

* Shufrans also offers customised ASD-STE100 training solutions tailored to meet your specific requirements. These courses are normally provided at the customer’s premises.

 

Who should attend?

  • Compliance managers
  • CIO, COO, CTO
  • Customer support managers
  • Documentation managers
  • Editors
  • Engineering managers
  • Engineers and SMEs who create documentation
  • Graphics specialists
  • ILS managers
  • Maintenance managers
  • Operation managers
  • Product managers
  • Project managers
  • Quality managers
  • Software research engineers
  • Technical illustrators
  • Technical writers
  • Translation managers
  • Translators.

What training outcomes to expect?

Our interactive training, exercises and workshop, will teach participants to standardise content to:

  • Author more efficiently
  • Communicate more effectively with a global audience
  • Improve operational safety
  • Reduce AOG / downtime
  • Facilitate modular writing and reuse
  • Facilitate teamwork
  • Facilitate translation
  • Maximise consistency
  • Optimise product lifecycle support
  • Reduce the cost of creating and maintaining technical publications.

Trainer’s qualifications

Ms. Shumin Chen, principal trainer & consultant at Shufrans TechDocs received her professional on-the-job training in the field of STE under the tutelage of Dr Frans Wijma, a linguist and documentation expert. Together as an experienced global team, they provided their combined knowledge and dedication to benefit customers worldwide. To date, they have provided training and consultancy services to over 180 companies. Shufrans TechDocs is the only company with such vast experience in providing certified STE training.

Shumin has supported various companies with their STE and other documentation needs, based on standards where possible. Although STE was developed for the aerospace industry, more specifically for aircraft maintenance documentation, Shumin found that it made a lot of sense to apply the same principles to other industries and types of documents as well. Few -if any- changes to the specification are necessary to adapt STE to industries ranging from machinery to IT, automotive to medical equipment.

 

Case Study: Achieving Clarity and Consistency in Technical Documentation for Schindler Elevators

Case Study: Achieving Clarity and Consistency in Technical Documentation for Schindler Elevators

A Strategic Approach to Unambiguous Communication and Operational Excellence

Industry: Urban Mobility (Elevators, Escalators, Moving Walks)

Client: Schindler Group

Training Locations: Ebikon, Switzerland (on-site) & Shanghai, China (online)

Service Provided: Simplified Technical English (STE) Training & Documentation Rewriting

Introduction

Clear, unambiguous, and consistent technical documentation is paramount in the complex and safety-critical world of urban mobility. This case study highlights a successful engagement with Schindler Group, a global leader in elevators, escalators, and related services, focused on achieving their technical communication through comprehensive Simplified Technical English (STE) implementation.

Client Background

Schindler Group, headquartered in Ebikon, Switzerland, is renowned for its innovative and sustainable mobility solutions. With a vast international presence and a diverse workforce, ensuring that technical manuals, maintenance procedures, and product documentation are universally understood is a strategic imperative, particularly for safety and operational efficiency.

The Challenge

Prior to the engagement, Schindler, like many multinational corporations, faced the inherent challenges of technical documentation:

  • Ambiguity: Standard English, with its rich vocabulary and complex grammatical structures, can lead to misinterpretations, especially among non-native English speakers.
  • Inconsistency: Multiple authors and external vendors, potentially across different regions, could result in varied writing styles and terminology, hindering clarity and increasing translation costs.
  • Translation Efficiency: Complex source texts often led to higher translation costs and potential errors in localised versions, impacting global operations.
  • Safety Criticality: In the elevator and escalator industry, any misunderstanding in technical instructions can have severe safety implications.

Schindler recognised the need for a standardised approach to technical English to mitigate these risks and improve the overall quality and efficiency of their documentation.

Phase 2: Document Rewriting and Refinement Following the initial training, a direct engagement commenced with key personnel to apply STE principles to existing documentation. This involved close collaboration with:

  • Principal Corporate Technical Author: To ensure the practical application of STE rules and to establish internal champions for the standard.
  • Head of Corporate Technical Documentation: To oversee the strategic implementation and integration of STE into Schindler’s documentation workflows.

This hands-on rewriting process ensured that the theoretical knowledge gained during training was immediately put into practice, demonstrating tangible improvements in clarity and consistency.

Phase 3: Global Expansion of Training Recognising the success and the need for global consistency, the training was extended to other critical regions. A dedicated online training session was conducted for:

  • Corporate Technical Documentation colleagues in Shanghai, China: This expanded the reach of STE adoption, ensuring that documentation produced in a key international hub also conformed to the new global standard.

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Key Stakeholders and Organisational Impact

The success of this initiative was a testament to the collaborative effort across various departments and external partners, demonstrating how STE benefits different parts of the organisation:

  • Leadership and Management: Gained strategic alignment and understanding of STE’s business value in achieving safety, efficiency, and global reach.
  • Engineering and Product Development Teams (including Subject Matter Experts): Benefited from improved clarity in technical specifications, design documents, and maintenance requirements, ensuring precise input and reduced ambiguity from the source.
  • Technical Documentation Teams (in-house and external partners): Acquired practical skills in applying STE rules, leading to more consistent, unambiguous, and efficient content creation for manuals, procedures, and other technical assets.
  • Terminology and Language Specialists: Enhanced their ability to manage and control technical vocabulary, ensuring consistency across all documentation and facilitating improved translation quality.
  • Translation Teams: Experienced streamlined translation processes due to the reduced ambiguity and increased consistency of STE-compliant source texts.

Results and Impact

The implementation of STE at Schindler Group yielded significant benefits:

  • Achieved Clarity and Readability: Documents became easier to understand for a global audience, including non-native English speakers, reducing the risk of misinterpretation.
  • Improved Consistency: A unified writing style and controlled vocabulary ensured consistency across all technical documentation, regardless of the author or origin.
  • Increased Efficiency: Streamlined writing processes and clearer source texts led to more efficient documentation creation and review cycles.
  • Reduced Translation Costs: The unambiguous nature of STE significantly lowered translation costs and improved the quality of translated materials.
  • Strengthened Safety: By eliminating ambiguity in critical instructions, the overall safety of operations and maintenance procedures was achieved.

 

Testimonials

This impact was echoed by participants:

Roland Kiser, Terminology Coordinator at Schindler, noted: “This course shares a good overview of structure, purpose, history, and contextual information about STE. The limited vocabulary and restricted list of words, short sentence constructions, active voice, and imperative verb usage are valuable takeaways messages to act upon in Simplified English. The examples used in this training are quite realistic and it is very likely that I will recommend this STE training to someone else.”

Cécile Roos, Corporate Translation Manager, added: “Entertaining, short, and clear presentation of the STE specification and rule sets. Overall, a good mix of rules, examples, and exercises. The course was very much on point and encouraged me to write in a more structured way. This will help the readers to properly understand my message even in business writing. Shumin had a very calm way of leading all of us through the training. Her style of teaching is rather empathetic and she keeps the group working effectively with timely breaks in between. Thanks Shumin for an enjoyable course with the perfect score of 10/10 in terms of trainer evaluation.”

Marco Valtangoli, Senior Corporate Technical Author at Schindler, also provided valuable feedback: “A very important and highlighted point during the introduction is that STE is an English language specification that is not only applicable for companies in the aerospace & defence industry. Rule 5.2 where you only have one instruction per sentence is important to us. Not being able to use the verb “CHECK’ that is only used as an approved STE noun poses a challenge to me all the time. I really appreciate the STE writing rules that give us the possibility to improve the consistency of our documents. The workshop exercises were of high interest value and drive home the point that it is important to learn by doing. Although a time-consuming process, the writing workshop impressed on me that the need to prioritise the analysis of our internal documents. Shumin is a competent trainer who does not only focus on explaining and enforcing the “writing rules”, but is always available to understand and empathise with the training needs of the class.”

Conclusion

The comprehensive STE training and document rewriting initiative with Schindler Group stands as a strong example of how strategic investment in technical communication can drive operational excellence, improve safety, and foster global consistency within a leading industrial enterprise. By empowering their diverse teams with the tools and knowledge of Simplified Technical English, Schindler reinforced its commitment to delivering clear, reliable, and high-quality documentation worldwide.

If your organisation faces similar challenges in achieving uncompromising clarity and operational readiness through precise communication, discover how Shufrans TechDocs can help. Learn more about our ASD-STE100 training and consulting services:

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