Standards & Consultancy

At Shufrans, we work according to international technical documentation standards such as S1000D, S2000M, ATA-iSpec 2200 and Shipdex, while having the flexibility to deal with your specific requirements.

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Technical Writing

An important aspect of content development is technical writing. At Shufrans TechDocs, we focus on clarity in documentation. Therefore, we ensure that language is not an obstacle for users to read and understand the information to be conveyed.

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Simplified Technical English

ASD-STE100 Simplified Technical English (STE) is an international writing standard that helps to make technical documentation less ambiguous, easier to understand and faster to translate.

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Certified ASD-STE100 Training

We are the global leader in ASD-STE100 training and consultancy. Our certified Simplified Technical English training workshops are conducted by seasoned industry experts.

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  • Thanks for this course. I learned a lot and would have liked to spend more time improving these skills. My takeaway? Simplify and remove whatever is unnecessary.
    TCLoc Master's Student University of Strasbourg
  • The introduction to ASD-STE100 has offered me some helpful insights into the theoretical background of this technical language standard. The STE rules are governed a logical flow of technical information. I would certainly recommend this course to writers who are interested in changing the way of technical writing with buy-in from the company. Overall, I have enjoyed Shumin's presentation!
    Markus Burri, Project Manager ZetaVision GmbH
  • I attended a Simplified English course given by Frans in Israel. He’s an excellent presenter, making the subject relevant and interesting. Frans provided expert advice on how to implement the Simplified English standard. Following the seminar, I have a much better understanding of the topic, which is already helping me and my team in our ongoing documentation projects. Top Qualities: Personable, Expert, Creative
    Yehonatan (Yoni) Palmer Director, Documentation Solutions, ECI
  • The introduction was a good and concise way to familiarize yourself with STE basics. I’ve a background in plain language, so for example the rule on noun clusters makes perfect sense. I’m all about simplification, so substituting verbs like “eliminate” for verbs like “remove” or “stop” will be my new quest. The STE exercises were helpful in getting to grasp with STE during the training workshop. I'd very likely recommend this course to anyone planning to introduce STE as it’s got a great practical angle.
    Jenni Virtaluoto, PhD Senior Lecturer, University of Jyväskylä, Finland
  • Followed this course last February and truly learned a lot. Shumin is very experienced and really knows what she is talking / teaching about. Recommended for all manual writers!
    Hans Harlé Entecst Technical Communication
  • Both the introduction to Simplified Technical English and presentation of technical writing rules were great and received a 9 out of 10 score from me. I have very much enjoyed this face-to-face workshop session with Shumin CHEN and in terms of her training evaluation it is a 9 out of 10 again for me!
    Adrienne Brieffies Technical Writer, Alfa Laval
  • I attended Frans's training course in Simplified Technical English in June 2010 and I am very glad I did. Apart from being an engaging speaker and managing to enunciate 57 and a half writing rules in three hours without boring you for a second, Frans is a brilliant technically-minded linguist - a rare find. The ease with which he can turn convoluted (or downright bad) material into crystal-clear technical writing, at first sight and without hesitation, didn't cease to amaze me throughout the training sessions. Frans is personable, flexible, an extremely knowledgeable scholar and an excellent teacher. The two days spent in training with him definitely enriched my skill set. I can wholeheartedly recommend him, as an efficient trainer, enthralling presenter, and leading documentation expert. Top qualities: Personable, Expert, Creative
    Nadina Rosentuler Senior Technical Writer, IDE Technologies
  • Frans was both consultant and trainer to my authoring team as we developed a version of STE specifically targeted for the information technology sector. His tremendous experience in the field and passion for conferring that knowledge to our writers was instrumental in our success in adapting the authoring process as well as the documentation itself. In the long run, controlled authoring initiatives are only as good as the writers themselves and the enthusiasm with which they adopt the changed working environment. I believe Frans was critical in assisting with the cultural reformation of my team. Top qualities: Great Results, Expert, High Integrity
    Karen Toast Conger Director, Product Training & Publications, WatchGuard Technologies Inc.
  • Working with Shumin is a great pleasure because of her professional approach. Her knowledge of STE is excellent and with her pragmatic approach she helps companies to improve. Our trainees rated Shumin all with excellent. If you consider to train your staff in STE, I highly recommend Shumin.
    Henk Wijnands Founding Partner & Commercial Director, Foxiz BV
  • Shumin gave a good introduction to Simplified Technical English. Instead of writing long sentences that are difficult to read, I prefer the STE rule of presenting long sentences in a list that makes it much easier to understand the work that is required to be completed. The STE exercises were pretty engaging, and this is particularly so for day 2 of the rewriting workshop that gave the team a lot of insight into our documentation. Trainees also had the opportunity to replace many unapproved standard English words with STE ones that helped us better appreciate the application of STE rules in a real-world context. This is a training that I have rated 10/10 for.
    Thuraya Al Mehrzi Production Engineer, NIMR Automotive

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